STRATEGY

L'entreprise parisienne Chanel est en train d'ouvrir des nouvelles boutiques privées pour leurs clients exclusifs. De cette façon les clients ne sont obligés de faire de longues queues pour entrer dans les magasins de la marque.

Founded in 2018, Iscariot 12 is the Madrid streetwear brand created by Ismael Silva. A project to satisfy the need to give life to new projects related to the urban scene. Currently, the brand is on the public eye given its curious and creative way of gaining their public's attention.

Luxury empowers. Indeed, this industry moves more than $300 billion with an enormous economic, political, and cultural influence. Nonetheless, an answer to the incipient Russian war in Ukraine has been demanded by the general public since the beginning of the belligerent conflict.

Fast fashion will no longer be a trend. The rules of the game are changing for textile producers, and both the EU and Spain are determined that this sector will no longer go unnoticed as a major polluter.

This winter, Lacoste travels to the Big Apple to join forces with Awake NY, the brand of former Supreme director Angelo Baque. The capsule collection, inspired by the French sporting codes of the house's heritage, takes the form of 12 unisex pieces conceived by Baque for the hustle and bustle of the Manhattan streets.

One of the most well-known cases of luxury fashion law this year has been the opposition filed by Christian Dior against the registration of the brand DIORLV, the latter arising in Japan.

Since it was launched, it has been impossible to get away from the talk about Squid Game. The dystopian South Korean horror series has become Netflix's most watched TV series, which has allowed them to enter the fashion industry.

In May 2022, Gucci demonstrated that video games and fashion go hand in hand by creating the Gucci Gaming Academy. For the first time in the history of fashion, a luxury brand has created an academy to train professional EA Sports gamers.

Many celebrities have decided to take a break from their social networks for a while, but in the world of fashion it is even stranger that a brand, which has a perfect showcase to sell on Instagram, decides to close its social networks.

The Italian firm specialised in mountain clothing Moncler has closed the purchase of its rival Stone Island, also Italian, for a total of 1.15 billion euros, a value that represents a multiple of 16.6 times the ebitda generated by Stone Island. The purchase will be made for a 70% stake held by Stone Island's parent company SPW.